| Member Benefits |
Retail Member Benefits Your membership can pay for itself in one year! Instant access to all IRRA retailers and vendors. Our private specialty list serve e-mail group keeps members connected. Active representation within the trade on dealer/supplier relations, encouraging better co-operation and partnerships at all levels. Open office hours every week with leading specialty retail consulting firm, Karnan Associates. Gain perspective from advisors who have worked with dozens of specialty run stores across the country and have helped businesses get what they want. Promotion with media and the consumer to communicate the benefits of buying from Independent Running Retailers. Information to members on today's retail environment and "best practices" through roundtables, seminars (like the Specialty Running Workshop), Running Insight, and the annual The Running Event Conference and Expo. Industry specific research through Leisure trends Group that provides IRRA members up-to-date retail data needed to keep their finger on the pulse of the running industry. Membership discounts on credit card processing through United bank Card, and freight programs through UPS, will cover the annual price over membership many times over. Business tools created specifically with running specialty stores in mind. Our IRRA Retail Dashboard and Specialty Running Employee Handbook help you to establish process and keep your business on track and in the black. |
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Additional Retail Member Benefits Advertising and Promotion Access to quality creative through IRRA's national ad campaign National Branding effort through in-store signage and materials
Associate Member Benefits Gain email access to specialty retailers who make up well over half the volume of the channel nationally. Get included in intimate roundtable discussions and specialty workshops that put you in the front of customers who know their business and can help you grow yours. Advertise on IRRA website Participate in IRRA promotions Gain insight and valuable information about your brand and the industry through IRRA surveys Use IRRA to gather research you need but can't get on your own.
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